A Brighter Smile Starts Here: What to Know About Zoom Professional Teeth Whitening
Zoom professional teeth whitening is one of the fastest and most effective ways to whiten your teeth — up to 8 shades lighter in a single one-hour visit.
Here’s a quick overview of what to expect:
| Feature | Details |
|---|---|
| Treatment time | About 1 hour in the dental office |
| How it works | 25% hydrogen peroxide gel activated by an LED lamp |
| Results | Up to 8 shades whiter in one session |
| Sensitivity | Minimal — 99% of patients report little to no sensitivity |
| Average cost | Around $500, typically including take-home trays |
| Who it’s for | Adults with healthy teeth and gums seeking fast, dramatic results |
A bright smile does more than look good. It builds confidence. And for many people in Northeastern Pennsylvania, stains from coffee, tea, red wine, and years of daily life have slowly dulled what used to be a radiant smile.
The good news? That doesn’t have to be permanent.
Zoom whitening is a professional, dentist-supervised treatment that goes far beyond what drugstore strips or rinses can offer. It delivers real, visible results — fast — in a safe clinical setting where your comfort and dental health are the priority.
I’m Dr. Loren Grossman, a cosmetic and family dentist with over 40 years of experience serving the Wyoming Valley, and I’ve seen how Zoom professional teeth whitening can transform a patient’s smile and confidence in a single visit — including the Zoom II chairside system featured on ABC’s Extreme Makeover. In this guide, I’ll walk you through everything you need to know to decide if Zoom is right for you.

Understanding the Science Behind the Zoom Procedure
When we talk about Zoom professional teeth whitening, we aren’t just talking about a fancy toothpaste. We are talking about a sophisticated chemical process that targets deep-set stains within the tooth structure. Most over-the-counter products only scratch the surface, literally. They use abrasives to scrub away surface stains, but they cannot reach the internal discoloration that happens over time.
The Zoom procedure utilizes a high-concentration gel containing 25 percent hydrogen peroxide. When this gel is applied to the teeth, it acts as a powerful bleaching agent. However, the real “magic” happens when we introduce light activation. By using a specialized lamp, we trigger a process called oxygenation. As the hydrogen peroxide breaks down, oxygen enters the enamel and dentin, bleaching the colored substances while leaving the structure of the tooth unchanged.
Safety is always our top concern. Because this is a professional-grade treatment, we take extensive measures to protect your gums and lips, ensuring the gel only touches your teeth. This controlled environment is what makes it one of the safest methods for a brighter smile. For more technical details on the biological interaction, you can read what to know about Zoom teeth whitening.
The WhiteSpeed LED Advantage
Not all whitening lights are created equal. In our Kingston and Scranton offices, we use the Philips Zoom WhiteSpeed LED technology. Unlike older systems that used heat-producing lamps (which could lead to tooth “zingers” or pulp damage), the WhiteSpeed LED uses “cold” blue light technology.
This blue LED light accelerates the whitening reaction through a photo-fenton process. Essentially, the light helps the hydrogen peroxide work faster and more efficiently. One of the best features of this technology is its variable intensity settings. If you have a history of sensitive teeth, we can turn the intensity down to ensure you stay comfortable while still achieving a dazzling result. For those with particularly stubborn discoloration, we might even suggest the Philips Zoom Ultimate Protocol, which combines this in-office power with specific take-home treatments for an average improvement of 11 shades.

Why Choose Zoom Professional Teeth Whitening Over Other Methods?
We often get asked: “Why should I pay for professional whitening when I can buy strips at the grocery store in Wilkes-Barre?” It’s a fair question. The answer lies in the level of results and the speed at which you get them.
While strips can take weeks of daily use to move the needle by a shade or two, Zoom professional teeth whitening can make your teeth up to 8 shades lighter in just about an hour. Furthermore, drugstore kits are “one size fits all.” They don’t account for the shape of your smile or the health of your gums. When you choose expert care to brighten your smile, you are getting a customized treatment tailored to your specific dental anatomy and whitening goals.
Efficiency and Time Commitment
Time is our most precious commodity. We understand that our patients in Dallas and across Northeastern Pennsylvania are busy. A standard Zoom session fits perfectly into a lunch break or a gap between errands.
The actual whitening portion of the appointment consists of three 15-minute cycles. Between each cycle, we check your progress and can reapply the gel. Total chair time is usually around 60 to 90 minutes. Compared to the weeks of hassle required for at-home strips—which often slip, slide, and cause uneven whitening—Zoom is the ultimate “one and done” solution for a rapid transformation.
Safety and Sensitivity Management
The biggest fear most people have regarding whitening is the “zingers”—those sharp, sudden flashes of tooth sensitivity. We have good news: the modern Philips Zoom formula is designed with patient comfort in mind.
The whitening gel we use contains Amorphous Calcium Phosphate (ACP), potassium nitrate, and fluoride. This “Power of Three” combination is unique to Philips Zoom. ACP and fluoride help protect your enamel and “fill in” microscopic surface defects, while potassium nitrate is a proven desensitizer. In fact, clinical surveys show that 99% of patients experienced little to no sensitivity with the WhiteSpeed system. We also provide post-treatment fluoride paste to further soothe the teeth. If you are curious about age-related safety, check out our guide on whether teeth whitening is safe for kids.
Candidacy: Is Professional Whitening Right for You?
While we would love to give everyone a movie-star smile, Zoom professional teeth whitening isn’t for everyone. Before we start, we perform a comprehensive oral exam to ensure your teeth and gums are healthy enough for the procedure.
Whitening works best on natural tooth enamel. If you have deep-seated decay or active gum disease, we need to address those issues first. It’s also important to remember that whitening gel does not change the color of dental restorations. If you have crowns, veneers, or white composite fillings on your front teeth, they will stay their original color while the surrounding natural teeth whiten. This can lead to an uneven look, so we often recommend whitening before having new restorations placed so we can match the porcelain to your new, brighter shade.
Who Should Avoid Zoom?
There are a few groups of people who should hold off on professional whitening:
- Pregnant or lactating women: While there is no definitive proof of harm, most dental professionals recommend waiting as a precaution.
- Children under 13: Their tooth pulp is still developing and may be more sensitive to the bleaching agents. You can read more about whitening considerations for kids here.
- Light-sensitive individuals: Because the procedure uses a bright LED lamp, those with extreme light sensitivity or a history of melanoma should consult their physician first.
- Severe Gag Reflex: Since you’ll need to keep your mouth open with a retractor for about 45 minutes of active whitening, those with a very sensitive gag reflex may find the procedure challenging.
Preparing for Your Appointment
To get the best possible results, we recommend a professional cleaning shortly before your Zoom session. Removing plaque and tartar ensures the whitening gel has direct contact with your enamel. During your consultation, we will also perform a shade assessment to document your “starting point” and discuss your expectations. If you have a history of sensitivity, we might suggest using a desensitizing toothpaste for a week leading up to your visit.
Maintaining Your Bright Smile: Aftercare and Longevity
You’ve invested in a beautiful, white smile—now you need to keep it that way! The first 48 hours after your Zoom professional teeth whitening session are the most critical. During this time, your teeth are slightly more porous and susceptible to staining.
We recommend “The White Diet” for the first two days. Avoid anything that would stain a white t-shirt: coffee, tea, red wine, soy sauce, and dark berries. Tobacco avoidance is also highly recommended, as nicotine and tar are the primary culprits for yellowing. For more tips on keeping your teeth pearly white, learn more about our professional teeth whitening services.
Using Take-Home Touch-Up Kits
One of the reasons our patients see such long-lasting results is that we often include a take-home touch-up kit. This includes custom-fitted trays made specifically for your teeth and professional-grade gel (either DayWhite or NiteWhite).
- DayWhite: Uses hydrogen peroxide for a quick 30–60 minute daily wear.
- NiteWhite: Uses carbamide peroxide, which is gentler and can be worn for 2–4 hours or even overnight. Using these kits once every few months, or after a particularly “staining” weekend, helps maintain that “just-whitened” look for years.
Long-Term Results
With proper care, the effects of Zoom whitening can last for several years. However, “forever” isn’t a reality in dentistry because we continue to eat and age. To maximize longevity:
- Maintain Regular Cleanings: Visit us in Kingston or Scranton every six months to remove surface stains before they set in.
- Use Whitening Toothpaste: This helps scrub away daily surface stains from your morning coffee.
- Drink Through a Straw: If you can’t give up iced coffee or tea, using a straw bypasses the front teeth.
- Rinse After Eating: If you eat staining foods, a quick rinse with water can make a big difference.
Frequently Asked Questions
How much does Zoom professional teeth whitening cost?
The average cost for a Zoom professional teeth whitening session is approximately $500. While this is more expensive than over-the-counter kits, it includes the professional application, the use of the WhiteSpeed lamp, and often your custom take-home touch-up trays. When you consider the time saved and the superior results, most patients find it to be an excellent value. Dental insurance typically does not cover cosmetic whitening, but we often run specials. Be sure to check our current Zoom specials for any seasonal discounts!
Is Zoom professional teeth whitening safe for everyone?
Under professional supervision, Zoom is incredibly safe. We use protective barriers to ensure the high-concentration gel does not irritate your gums or soft tissues. Because we monitor the entire process, we can adjust the light intensity or stop the treatment if you experience discomfort. This level of safety simply isn’t possible with “DIY” kits.
How long do the results of Zoom whitening last?
While results vary based on your lifestyle, most patients enjoy their brighter smile for 12 to 24 months before feeling the need for a touch-up. If you are a heavy coffee drinker or a smoker, you may notice fading sooner. Using your take-home trays and maintaining excellent oral hygiene are the best ways to ensure your investment lasts as long as possible.
Conclusion
A bright, white smile is often the first thing people notice about you. At the practice of Dr. Loren Grossman, we are dedicated to helping our neighbors in Kingston, Wilkes-Barre, Scranton, and Dallas achieve the smiles they’ve always dreamed of. Whether you have a wedding coming up, a big job interview, or you just want to feel better when you look in the mirror, Zoom professional teeth whitening is a proven, safe, and effective solution.
Our patient-focused approach ensures that your comfort is our top priority from the moment you walk through our doors. Ready to transform your look? Schedule your zoom professional teeth whitening session with us today and let us help you shine!